000 | 00499nam a2200181 4500 | ||
---|---|---|---|
020 | _a9781259026850 | ||
082 | _a659.1 BEL | ||
100 | _aBELCH, GEORGE E., BLECH, MICHA | ||
245 | _aADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATION PERSPECTIVE | ||
250 | _a9th | ||
260 | _aNEW DELHI: MCGRAW HILL EDUCATION, 2017. | ||
300 | _a1016 | ||
690 | _aADVERTISING AND PROMOTION | ||
690 | _aFCBS | ||
905 | _aBooks | ||
906 | _aMRIIRS | ||
907 | _a144404 | ||
999 |
_c26609 _d26609 |